Month: March 2024

PubWise is great at many things, but we surpass expectations with our header bidding platform suite of products. All are designed to meticulously optimize ad operations, enhance performance, and drive revenue growth.  This article helps you understand which version is best for you. Let’s start with what features are standard in all of our header …

Cloud Platform vs. Managed Wrapper vs. Enterprise: Understanding the Difference Read More »

One of the primary constants in digital advertising is rapid change. One of these changes that pose significant challenges to publishers and advertisers alike, is the impending deprecation of third-party cookies. With major web browsers phasing out these tracking tools, PubWise has been working on developing and implementing strategies and solutions to navigate this new …

Navigating Cookie Deprecation: How PubWise has Adapted and Continues to Innovate Read More »