Description Decarbonization is in the news more than ever, and for good reason. But are some trying to take measurement of the ad industry’s carbon footprint a step too far for their own gain? In this episode, PubWise founder and CTO Stephen Johnston breaks down carbon emission measurement and the role of observability, AI and …
Automated approach to programmatic optimization reduces waste and environmental impact, ushering in a new era of advertising logistics for the digital advertising supply chain. July 26, 2022 (ATLANTA) — PubWise, The Advertising Logistics Company, today announced it has been issued a patent for its “Digital Advertising Platform With Demand Path Optimization” (U.S. Patent No. 11288699), …
ATLANTA, GEORGIA, UNITED STATES, June 13, 2024 — PubWise, a leader in digital advertising logistics, proudly announces securing three additional patents for its groundbreaking “Digital Advertising Platform with Demand Path Optimization” (U.S. Patent No. 11989753, U.S. Patent No. 11961114, and U.S. Patent No. 11580572). These patents are in the patent family of PubWise’s earlier U.S. Patent …
The Freecycle Network launched in the US market in 2003. They are the world’s largest international gifting community,
Decarbonization is all over the news and generating less carbon emissions has never been more in focus for executives concerned with corporate social responsibility (CRS). Taking steps to reduce your carbon footprint is good for your company and the planet, especially in industries like adtech that require massive amounts of processing power to operate. All …
A transformational programmatic platform with Radical Observability™ and end-to-end connectivity to create the highest possible performance for publishers and advertisers.
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