Monitoring how many conversions have occurred during any specific time period, and analyzing which ads led to the conversions.
Transparency and Observability in Publisher Reporting
April 7, 2022
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PubWise
Programmatic Advertising
Terms
& Acronyms Glossary
Programmatic Ad Terms
There is a TON of jargon in the programmatic advertising world. We’ve compiled this advertising glossary because sometimes you just need to know what a word (or acronym) means without digging around the internet.
Conversion Tracking
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