There is a TON of jargon in the programmatic advertising world. We’ve compiled this advertising glossary because sometimes you just need to know what a word (or acronym) means without digging around the internet.
Machine learning, a subset of AI, allows a machine to automatically learn from past data without programming explicitly. SPOT optimizes revenue across the supply chain with a truly innovative patented approach.
A transformational programmatic platform with Radical Observability™ and end-to-end connectivity to create the highest possible performance for publishers and advertisers.
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