The minimum amount a publisher is willing to accept to serve an ad.

There is a TON of jargon in the programmatic advertising world. We’ve compiled this advertising glossary because sometimes you just need to know what a word (or acronym) means without digging around the internet.
The minimum amount a publisher is willing to accept to serve an ad.
Copyright© 2025 PubWise. All Rights Reserved
Tel: 678.819.3535 | info@PubWise.io